I spent a bit of time searching through potential names. It's hard to find anything that hasn't been taken. Plus you get the impression that at least nine tenths of the internet are "under construction" pages or owned by domain parkers.

But I've managed to snag a good alternative web domain: zapgem.com. It's currently redirected to my blog at trazoi.net, but I'll think of something to do with it. I think Zap Gem has a bit more punch as a name and has a more game-y quality. Plus even if I don't use it as a company name it'd make an awesome casual game title.