Two weeks until "release" and almost no one knows my game...

Beosar · 2019-09-06T05:34:45

Hi. I have developed a game for 5 years and today I finally got it to the point where I can actually show it to people without feeling terrible. Until today, the characters didn't have textures and animations... I released the game in an unfinished state on Steam Early Access back in April 2018 but didn't do any sort of marketing because of the missing textures and animations. I took it off Steam for various reasons including algorithm changes, the 30% fee, etc. I had the time to work on it without the pressure of having to release an update every month (so I could work on a big update) and a few days ago I finally got everything I need from 2 freelancers that I paid with the money I made on Steam. I essentially have the USP that it's a block game with procedurally generated quests/storylines and smaller blocks (0.5m). Other features include a universe with space ships, different "classes" based on the player's weapon, crafting, etc. It's basically a mix between Starbound and CubeWorld. I think I know most of the stuff about marketing for indie games - or at least know where to find it - but I have no idea what I should do now. It's still an in-development game (I don't want to call it "Early Access", that sounds pretty negative given all the failed projects on Steam) and I need to get a lot of people to buy it in order to develop all the features I want it to have. I will create a trailer tomorrow and then what? Which YouTubers/Streamers do I approach? Which news websites? I think it's not your typical indie game, there is a lot of advanced programming involved to create such a game so it is pretty unique I think. So do all those indie marketing guides really apply here? I have almost 0 budget for marketing except for the stuff I can do myself. The thing is... I have never done marketing before so even though I can read thousands of guides I still don't really know where to start. Does anyone have any useful advice for me?

Games Business and Law Business

Started by Beosar July 14, 2019 11:41 PM

42 comments, last by The Gamerrr 5 years, 5 months ago

The Gamerrr

September 03, 2019 06:23 AM

You should definitely make it free for a while or even give out coupons. In the meawhile checkout https://www.reddit.com/r/playmygame/

Beosar

Author

572

September 05, 2019 12:03 PM

Thank you, but the people on r/playmygame are just interested in free games and won't spend money on it anyway. I already tried to promote it there, it didn't help at all.

The Gamerrr

September 06, 2019 05:34 AM

the problem is discovery brother! and there simply doesn't exist a place where gamers can ably discover you and in turn you find gamers of intent. Check out playworthy.io, its a user generated discovery platform. You could try your luck there. Have you tried reaching out to any influencers?

Two weeks until "release" and almost no one knows my game...

This topic is closed to new replies.

Popular Topics

Recommended Tutorials

Two weeks until "release" and almost no one knows my game...

This topic is closed to new replies.

Popular Topics

Recommended Tutorials

Reticulating splines