SMS vs. Data Traffic dilemma
Hi forum(ites)!
Had a query with regards to the ''SMS vs. Data Traffic'' dilemma. Please do let me know your thoughts...so, here goes......We, at SoftexDigital (http://www.softexdigital.com) have come up with a new angle to an existing J2ME application. The application will deliver revenue to us via downloads; however we want to generate revenue from the traffic besides the downloads....therefore the following q''s?
1. Should we follow the sms model or should we just we use non-sms network traffic (maybe through WAP/GPRS).
2. Are operators willing to share the revenues generated from this data traffic with the developers of the application? I assume yes, but am not sure how much?
3. Will it be easier to market (negotiate a revenue sharing deal) for a sms based app to an operator OR for an app which generates non-sms traffic?
4. Lastly, what is more beneficial from the user point of view.
Your answers will go a long way in clearing some issues that we currently have.
Regards,
Uday Parmar (uday.parmar@softexdigital.com)
BDM - SoftexDigital Ltd.
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